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Exam 1: Management Information Systems: Business Driven MIS

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Question 1

Multiple Choice

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Which data types are typically found in the sales department?

A) sales data, customer data, commission data, and customer support data
B) employee data, promotion data, vacation data
C) investment data, monetary data, reporting data
D) transactional data, purchasing data, payroll data, tax data

E) All of the above
F) A) and C)

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A

Question 2

Multiple Choice

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Broad differentiation, broad cost leadership, and _________ create the three generic strategies identified by Porter.

A) narrow market leadership
B) high cost versus low cost
C) focused strategy
D) None of these are correct.

E) A) and D)
F) B) and D)

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Question 3

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A variable is a business intelligence characteristic that stands for a value that cannot change over time.

What is one of the most common ways a company can decrease supplier power?

A primary value activity is a standardized set of activities that accomplish a specific task, such as processing a customer's order.

FedEx created a first-mover advantage by developing its customer self-service software, which allows people to request parcel pickups, print mailing slips, and track parcels online.

Which one of Porter's five forces is high when it is easy for new competitors to enter a market and low when there are significant entry barriers to joining a market?

What is predictive analytics?

Attracting new customers, decreasing costs, and entering new markets are all examples of successful business strategies.

Which data types are typically found in the marketing department?

In a SWOT analysis, potential internal weaknesses are harmful when they identify all key areas that require improvement.Weaknesses focus on the absence of certain strengths, including absence of an Internet marketing plan, damaged reputation, problem areas for service, outdated technology, employee issues, and so on.

Production is the process where a business takes raw materials and processes them or converts them into a finished product for its goods or services.

Which of the following is considered a service?

The business decisions made by the human resources department include employee data, promotion data, and vacation data.

The department within a company that supports the sales by planning, pricing, and promoting goods or services is called ___________.

Supplier power is one of Porter's five forces and it measures the suppliers' ability to influence the prices they charge for supplies (including materials, labor, and services).

Mark Peterson identified the Porter's Five Forces Model which analyzes the competitive forces within a business environment.

A SWOT analysis evaluates an organization's strengths, worries, opportunities, and technologies to identify significant influences that work for or against business strategies.

What is machine to machine?

Which of the following represents the department that maintains policies, plans, and procedures for the effective management of employees?