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________ are baseline values the system seeks to attain.

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Anne-Marie Cole runs the sales division for a local auto insurance firm.One of her key duties is to ensure the company has 10 percent market share by the end of the year.When evaluating the current sales numbers she determines that her sales division has total sales of $3 million and the entire industry has total sales of $50 million.What additional sales must Anne-Marie's division meet to ensure they have 10 percent of the market by the end of the year?


A) $1 million
B) $2 million
C) $5 million
D) $10 million

E) All of the above
F) A) and B)

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At which level of an organization are employees continuously evaluating company operations to hone the firm's abilities to identify,adapt to,and leverage change?


A) Operational level
B) Managerial level
C) Strategic level
D) All of the above

E) A) and B)
F) All of the above

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Todd Haitz is the marketing manager for the National Basketball Association.Todd analyzes and tracks his marketing campaigns to determine the best success rate per project for increasing ticket sales.Todd uses an internal KPI to track his marketing campaign success.Which of the below would be an internal KPI Todd would use to track his marketing campaigns?


A) Marketing campaign ROI
B) Marketing campaign percentage of fans purchasing Sports Illustrated magazine
C) Marketing campaign advertiser revenue sales
D) Marketing campaign market share

E) A) and D)
F) C) and D)

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Metrics are measurements that evaluate results to determine whether a project is meeting its goals.

A) True
B) False

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Business-facing processes or back-office processes are invisible to the external customer but essential to the effective management and operation of the business.

A) True
B) False

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Which of the following is an incorrect enterprise view of information technology?


A) Processes are analytical for executives and transactional for analysts
B) Granularity is coarse for executives and fine for analysts
C) Processing is OLTP for executives and OLAP for analysts
D) None of the above

E) C) and D)
F) B) and C)

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What would a company like eBay or Amazon be constantly benchmarking?


A) MIS efficiency
B) MIS effectiveness
C) MIS efficiency and MIS effectiveness
D) Usability metrics only

E) All of the above
F) None of the above

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Data collection,solution generation,and solution implementation are all concepts associated which of the following processes?


A) The six-step problem solving process
B) The six-step decision making process
C) The four-step problem solving process
D) The four-step decision making process

E) None of the above
F) B) and C)

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Andy Benton works at the local Starbucks coffee shop and his responsibilities include taking orders,fulfilling orders,and ringing in sales.At what level of the organizational pyramid would you categorize Andy?


A) Strategic
B) Owner
C) Operational
D) Managerial

E) B) and C)
F) A) and B)

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Which of the following represents the top-down (executives to analysts) organizational levels of information technology systems?


A) TPS,DSS,EIS
B) DSS,TPS,EIS
C) EIS,DSS,TPS
D) None of the above,it varies from organization to organization

E) C) and D)
F) B) and D)

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Core processes are business processes,such as manufacturing goods,selling products,and providing services that make up the primary activities in a value chain.

A) True
B) False

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Which of the below business ideas is not using AI?


A) Best Buy implements a software system that will determine how many customers are needed to increase gross profits to $5 million
B) McDonald's unveiling a robot that cleans and tidies the restaurant,while also asking guests if it can take their trays to the trash
C) Starbucks creates a system that works like a hand and lifts and moves the mixing pots for the coffees to and from the coffee machines to the counters
D) Golf courses create an automated golf cart that can offer swing suggestions,club suggestions,and even navigate the course for the driver

E) A) and B)
F) A) and C)

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Which of the below is considered the input in the systems thinking example of a DSS?


A) TPS
B) What-If
C) Optimization
D) Forecasts

E) All of the above
F) C) and D)

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Augmented reality is a computer-simulated environment that can be a simulation of the real world or an imaginary world.

A) True
B) False

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Using systems thinking,we can see that the inputs for a transaction processing system are______________ documents,the original transaction record.

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At which level of an organization do employees develop,control,and maintain core business activities required to run the day-to-day operations?


A) Operational level
B) Managerial level
C) Strategic level
D) All of the above

E) None of the above
F) B) and C)

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______________ seeking analysis finds the inputs necessary to achieve a goal such as a desired level of output.

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Unstructured decisions occur in situations in which no procedures or rules exist to guide decision makers towards the correct choice.

A) True
B) False

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What improves business process efficiencies by simplifying or eliminating unnecessary steps?


A) Workflow
B) Swim lane
C) Automation
D) Streamlining

E) A) and D)
F) B) and C)

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