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What is user-contributed content?


A) An online marketing concept in which the advertiser attempts to gain attention by providing content in the context of the user's experience in terms of its content, format, style, or placement.
B) Buyers post feedback on sellers.
C) Content created and updated by many users for many users.
D) Refers to the wisdom of the crowd.

E) B) and D)
F) All of the above

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What is microblogging?


A) A self-photograph placed on a social media website.
B) The practice of sending brief posts to a personal blog.
C) A web format used to publish frequently updated works.
D) A magazine published only in electronic form on a computer network.

E) None of the above
F) All of the above

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B

What do Netflix and Amazon use to drive their recommendation tools?


A) Web 1.0 content
B) Open source content
C) Virtual content
D) User-generated content

E) A) and C)
F) B) and C)

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What is source code?


A) Any proprietary software licensed under exclusive legal right of the copyright holder.
B) Any software whose source code is made available free for any third party to review and modify.
C) Contains instructions written by a programmer specifying the actions to be performed by computer software.
D) Nonproprietary hardware and software based on publicly known standards that allow third parties to create add-on products to plug into or interoperate.

E) B) and C)
F) A) and C)

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What is an online journal that allows users to post their own opinions, comments, graphics, and video?


A) Web masters
B) Folksonomy
C) Disintermediation
D) A Blog or web log

E) C) and D)
F) None of the above

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Explain the three challenges associated with Business 2.0.

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As much as Business 2.0 has positively c...

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Which of the following best describes Web 1.0?


A) Static text-based information websites.
B) Static electricity and connectivity.
C) Social media.
D) Technology intelligence.

E) A) and B)
F) A) and C)

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A

Which social media site works by allowing content to find the users, instead of the users having to search for the content?


A) MySpace
B) Facebook
C) Google
D) StumbleUpon

E) B) and C)
F) A) and C)

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Social media refers to websites that rely on user participation and user-contributed content, such as Facebook, YouTube, and Digg.

A) True
B) False

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What is collective intelligence?


A) Refers to the wisdom of the crowd.
B) Sources capital for a project by raising many small amounts from a large number of individuals, typically via the Internet.
C) Collaborates and taps into the core knowledge of all employees, partners, and customers.
D) Involves capturing, classifying, evaluating, retrieving, and sharing information assets in a way that provides context for effective decisions and actions.

E) A) and C)
F) A) and D)

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Knowledge can be a real competitive advantage for an organization.The most common form of collective intelligence found inside the organization is knowledge management (KM), which involves capturing, classifying, evaluating, retrieving, and sharing information assets in a way that provides context for effective decisions and actions.

A) True
B) False

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Native advertising sources capital for a project by raising many small amounts from a large number of individuals, typically via the Internet.

A) True
B) False

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False

Twitter is an example of a __________.


A) Social bookmarking website
B) Social tagging website
C) Microblogging website
D) Blogging website

E) A) and D)
F) A) and C)

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A social graphis a keyword or phrase used to identify a topic and is preceded by a hash or pound sign (#).

A) True
B) False

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Native advertising is an online marketing concept in which the advertiser attempts to gain attention by providing content in the context of the user's experience in terms of its content, format, style, or placement.

A) True
B) False

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What is the website that was the primary catalyst for growing electronic government and is the official U.S.gateway to all government information?


A) Government.gov
B) TheUnitedStatesofAmerica.org
C) TheWhiteHouse.com
D) FirstGov.gov

E) B) and D)
F) B) and C)

Correct Answer

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Unlike traditional HTML, which of the following lets writers communicate and readers respond on a regular basis through a simple online journal?


A) Instant messaging
B) HTTP
C) Blog
D) Email

E) A) and B)
F) None of the above

Correct Answer

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What is any proprietary software licensed under exclusive legal right of the copyright holder?


A) Closed source
B) Open source
C) Code source
D) Network source

E) All of the above
F) A) and D)

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Egovernment involves the use of strategies and technologies to transform government by improving the delivery of services and enhancing the quality of interaction between the citizen-consumer within all branches of government.

A) True
B) False

Correct Answer

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What is one simplification that has occurred with Business 2.0?


A) By helping online users create anonymity.
B) By limiting the sharing capabilities of devices.
C) By improving access to information.
D) By communicating via email.

E) All of the above
F) None of the above

Correct Answer

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